Does server-side tracking guarantee 100% accuracy?

No, it reduces lost browser events but isn't a guarantee of full accuracy or automatically better results.

Server-side tracking

Know which ad actually drove the order, not just the click

Enable CAPI for four platforms from your store settings, without Stape, GTM, or manual setup by a developer.

Direct server-side tracking for four ad platforms.

01 / 03

Three steps and server-side tracking is running.

02 / 03

Server-side tracking helps reduce lost browser events, but it isn't a guarantee of 100% accuracy or automatically better results.

03 / 03

No, activation happens directly from your store settings.

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