E-commerce glossary
What is an abandoned cart?
In short
An abandoned cart is a cart where a customer added products and then left the store without completing the order. Recovering some of these carts means extra sales without new ad spend.
What is an example of abandoned cart?
A customer adds a fragrance to the cart and closes the page, then gets a WhatsApp reminder an hour later.
How does TakeTheme handle abandoned cart?
Abandoned-cart recovery is available on Pro and above, with automatic reminder messages.
Frequently asked questions
When should I send the reminder?
Usually within an hour to a day of abandonment; test the timing that suits your customers.
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